Saylor's Sunday "Orange" Tweet Wasn't a Juice Cleanse — Strategy Adds 267 $BTC 🧡

Michael Saylor's Strategy, the world's largest publicly traded corporate Bitcoin holder, acquired 267 BTC for $22.1 million at an average price of $82,900 between Oct. 12 and Oct. 18, bringing its total holdings to 848,517 BTC, according to a Monday SEC filing. Strategy co-founder Michael Saylor teased the purchase in a Sunday X post: "We found room for more orange." The company funded the buy primarily with $22 million raised by selling 140,872 MSTR common shares through its at-the-market program, with the remaining $100,000 drawn from a USDC cash pool. Strategy now holds 848,517 BTC acquired for $64.02 billion at an average price of $75,446 per coin. Bitcoin briefly traded above $83,000 before slipping back, recovering from a dip below $80,000 on Oct. 15 that followed stronger-than-expected U.S. inflation data. BTC climbed back above $82,000 on Monday as oil prices and U.S. Treasury yields declined.

Strategy used the week to repurchase far more of its own preferred stock than it spent on Bitcoin. The company bought back 1,938,780 shares of variable-rate Stretch (STRC) preferred stock for $193.1 million in cash and expanded its Digital Credit Securities Repurchase Program to $3 billion from $2 billion, leaving roughly $1.16 billion available as of Oct. 18. Strategy funded the buybacks from $447.3 million in USD Cash, separate from a $4.83 billion USD Reserve designated to cover preferred dividends and debt interest. STRC fell back to around $97.72 during the selloff, below its $100 stated value, a level at which Strategy has previously signaled it will continue repurchasing rather than issuing new shares. MSTR traded around $140 in premarket activity, up more than 2.5%, after closing Friday at $138.83, down roughly 9.6% on the week, while STRC ticked up about 0.8% in premarket to $98.45.

Strive kept up a faster pace, adding 1,223 BTC to push its holdings to 36,818 coins. The company has not disclosed the purchase price; at roughly $82,500 the new coins would be worth about $101 million. CEO Matt Cole said Strive plans to maintain its current 18-month dividend reserve and will receive another $600 million in buying power later this week when IPO proceeds from its SATA preferred stock offering settle. SATA, Strive's original high-yielding preferred, fell to $96.83 during last week's panic after spending several weeks at or above par.

Saylor struck an optimistic tone over the weekend at ParaFi Investor Day, telling viewers "We're moving back into a bull market" and citing Bitcoin's recovery above its 200-day simple moving average. He flagged restrictive trade, foreign and monetary policies as headwinds while pointing to growing bank adoption and the tokenization of traditional financial assets as potential tailwinds. Broader institutional demand remains mixed: U.S. spot Bitcoin ETFs recorded roughly $228 million in net outflows last week, and MSCI has finalized a rule change that could remove Bitcoin treasury companies from its widely tracked equity indexes after announcing the move on Oct. 15.