Binance Adds 10 More bStocks, But 83% Of Users Are Still Just Buying Chips 🍟

Binance expanded its bStocks tokenized securities lineup by 10 additional assets, enabling eligible users to post the tokens as margin collateral under cross margin and unified account modes. The new batch, announced July 7, includes Alphabet (GOOGLB), Coinbase (COINB), the triple-leveraged semiconductor token SOXLB, GLWB, NBISB, QCOMB, DRAMB, CBRSB, SPYB and WDCB, all trading against USDT with 24/7 access and 1:1 free and instant exchange for the underlying U.S. equities. The move follows a 15-asset expansion disclosed four days earlier that featured NVIDIA (NVDAB), Tesla (TSLAB) and SpaceX (SPCXB), lifting the total eligible bStock collateral roster to 25 tokens.

The collateral push caps a strong opening month for Binance's direct stocks product, which launched June 1 with access to more than 7,000 U.S. stocks and ETFs. According to Binance Research, user stock exposure rose by a net $193.3 million in the week to July 1, a 15% decline from $227.3 million the prior week. Binance said users have acquired more than $1 billion in U.S. equities in the 30 days since launch and generated close to $3 billion in trading volume, with around 73% of stock users based in emerging markets. "Binance launched direct stocks on June 1, giving users access to over 7,000 U.S. stocks and ETFs, right alongside their crypto. In just 30 days after the launch, users have acquired more than $1 billion of U.S. equities on Binance, while generating close to $3 billion in trading volume. Around 73% of people using Binance's direct stocks come from emerging markets, the places traditional brokerages have underserved for decades," the exchange said.

Binance's own data, however, points to narrow, tech-heavy demand beneath the headline figures. Technology absorbed $159 million, or 83% of net inflows, in the latest weekly report titled "From Missiles to Memory" as capital rotated from defense names into memory and chip stocks. Across all stock holdings on the platform, technology accounts for 71% of allocations, with semiconductors alone drawing 48%. Just over 700 of the more than 7,000 available assets have traded, roughly 10% of the catalog.

Borrowing is not supported on the new collateral, and access is restricted to VIP 3 and above users in approved jurisdictions. The addition of SOXLB, a triple-leveraged semiconductor product, deepens exposure to a sector that already dominates user allocations, and COINB adds a leveraged link to the largest U.S. crypto-native exchange. The combined 25-token collateral roster now spans mega-cap tech, crypto equities, defense-adjacent names and sector-specific ETFs available to qualifying users around the clock.